About
As a Brand Designer at EF Educational Tours, I collaborated with creative, marketing, and regional teams to develop campaign visuals that brought EF’s mission to life across digital, print, and in-person activations. My focus was on designing bold, youth-driven assets that resonated with students and educators, all while helping strengthen EF’s presence across global markets and seasonal enrollment pushes.
Client
EF Education First
Category
Branding
,
UX/UI Design
Year
2024
What was achieved
Enrollment conversion rate
+ 22%
increase
Led design for EF’s Travel for Credit reward incentive campaign, which exceeded initial enrollment goals within the first year launch.
Creative turnaround time
↓ 30%
reduction
Developed scalable visual templates that helped internal teams execute marketing assets faster across multiple regions.
Increased conversions across key landing pages
↑ Boosted enrollment + sales
Led UI execution for multiple campaign landing pages, optimizedfor clarity and performance, contributing to higher program enrollment volume during peak seasons..
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